Datatrend Newsletter: Q2 2009

President's Perspective

Win By Leveraging Effective Alliances
After the challenges of 2008 and with the economic climate of today, most organizations are focused on the objective of reducing operating expenses, without sacrificing quality, customer satisfaction nor long-term goals and objectives. Most of the last eight quarterly issues of TrendSetter have tied into some aspect of optimizing infrastructure or process. In this issue we'll explore a variety of optimization and efficiency approaches, while touching on some different ways to reduce costs and minimize risk.

[ read more ]


Tips for Reducing Network Infrastructure Costs

We know how it is. You're managing IT resources over many locations and now you're being asked to do more with less. Most of the people I know in this industry are looking at budget cuts of 30 percent or more this year. Here's the problem: While your budget is getting smaller, your responsibilities are getting larger.

[ read more ]


Adding Staff on a Budget: Consider Outside Services

Optimizing your data center involves aligning your objectives, your needs, your staff, and your infrastructure. In today's economy, one of the more difficult aspects of this equation may be funding sufficient staff for your needs. You want to keep your high-priority projects moving forward but your budget may not allow you to hire the additional resources you need to stay on schedule. Finding skilled IT professionals who can deliver quality skills and management with minimal training can be a challenge.

[ read more ]


Thinking Virtualization? Thin Computing May Be the Answer

With companies looking to economize and increase efficiency, it is not surprising that consolidation and virtualization are the major trends in the industry. Using fewer PCs and fewer but more efficient servers is a clear-cut way to reduce operating costs. A centralized system allows you to update every user's software from a single location, secure sensitive information, and reduce cost of ownership.

[ read more ]


Tech Tip: SCSI Terms & Terminology


STA-Endorsed Terms & Terminology for SCSI Parallel Interface Technology

[ read more ]




Trendsetter Archives and Subscriptions

We publish this newsletter quarterly for our valued customers.

To review past editions or add colleagues to the distribution, click the links below:

[ archives ]

[ new subscriptions ]

President's Perspective


Mark Waldrep Win By Leveraging Effective Alliances
After the challenges of 2008 and with the economic climate of today, most organizations are focused on the objective of reducing operating expenses, without sacrificing quality, customer satisfaction nor long-term goals and objectives. Most of the last eight quarterly issues of TrendSetter have tied into some aspect of optimizing infrastructure or process. In this issue we'll explore a variety of optimization and efficiency approaches, while touching on some different ways to reduce costs and minimize risk.

An area most overlooked as a cost saving and risk mitigation strategy, involves leveraging the right type of vendor relationships. Challenging vendors to assist IT organizations by virtue of investing in the partnership, can lead to superior results versus more normal cost sudden bid requests issued with little or no advanced awareness of the emerging need or project. In situations where the product or service is commoditized, most procurement departments submit purchase requests to more than one vendor which usually leads to competitive pricing and most likely some cost savings.

However, over the long haul, you will achieve better results by having your vendors invest in your planning and brainstorming sessions, as well as perform additional research on your behalf, which eventually leads to more options/alternatives that fit your business objectives, smoother project execution, and substantial cost savings. Vendors with a partnership or strategic alliances approach to business will make such investments, without obligation, knowing their experience, skill, competency, and service commitment will resonate with customers. This type of partnership commitment or strategic alliance approach generates more highly tuned and better prepared plans, and procurement organizations can still manage price points to ensure the alliance partner proposal makes economic sense.

What to Look For
Certainly, few vendors can sustain a long-term investment strategy without capturing a reasonable percentage of awards. If the vendor does their job well, the business will materialize. IT organizations know which vendors have a diverse enough business model as well as the skills and resources to comprehend enterprise wide factors, stated objectives, constraints, budgets, and cost factors.

Vendors that have strong channel relationships and skills in the areas of architecture, application/solution stack literacy, infrastructure planning, staff augmentation, and consulting services ....stand to be of greater value and generate different types of revenue streams. However, in order to win this type of multidimensional set of business, the vendor must be nimble, easy to engage and do business with, excellent in communications, willing to take some risk (invest), and develop solutions that clearly spell out the projected benefits.

The Benefits
Involving a strategic alliance partner (excellent vendor) as early in the consideration stage as possible can pay huge dividends. Some of these dividends include; the additional (no cost) intellectual capital and expertise that the vendor will invest over time as part of their commitment to the ongoing success of the relationship. More importantly, your project plans and execution will be more bullet-proof as your vendor gains a better awareness of your environment, corporate preferences, resource teams, and your overall expectations. At the end of the day, your procurement organization will still ensure competitive and logical pricing.

While most vendors have limits as to how much they can invest, if the vendor fully understands your business and project needs, and is competent and competitive, you have an opportunity to drive to far better results, at competitive price points and with less implementation speed bumps.

Datatrend's Approach
Most of the client relationships Datatrend has developed over our 22 year history include quarterly planning sessions, user group collaborations, custom briefings and solution modeling exercises that refine requirements and/or solution particulars. Many times this process starts with early stage budget formation and planning, and continues to proof of concept all the way to final implementation work.

How are you partnering with your vendors and what are you asking of them? The answer to this question may prompt at least a different approach to partnering, especially with vendors truly interested in your long-term success.

- Mark Waldrep
  CEO Datatrend Technologies
  mark.waldrep@datatrend.com


Tips for Reducing Network Infrastructure Costs


Tips for Reducing Network Infrastructure Costs We know how it is. You're managing IT resources over many locations and now you're being asked to do more with less. Most of the people I know in this industry are looking at budget cuts of 30 percent or more this year. Here's the problem: While your budget is getting smaller, your responsibilities are getting larger.

I'm Kevin McGrath with Datatrend Technologies and based on my 20-plus years in the business, I've pulled together three tips to help you reduce your network infrastructure costs.

Tip 1: Consider consolidating circuits
We have many clients with 100s of stores. In many of these cases, they have stores in the same mall under a different brand. Not that long ago, these stores used to have separate store managers, but with the pressure to improve margins, many of them now share one store manager for multiple stores. The concept is being applied across the board.

In similar fashion, each of these stores would have their own, dedicated network circuit. Is there a reason they need to have their own network? If they can share a store manager and save money, they can certainly share a network connection or two, and save even more.

The concept works even if you don't have multiple stores to manage. If you have multiple lines coming into one store, there's a pretty good chance that you can apply the same thinking. You'll save hard money right away because you won't be paying for lines you don't need, and in the long run it will save even more on soft costs because you'll have less infrastructure to manage.

One potential issue is working with the phone companies. You know how difficult it is to negotiate a simple task like moving a line. I recommend using a highly experienced partner. You'll save time and money using a provider who's been in the business for years and knows how to navigate the phone companies on your behalf. Which leads me to tip 2…

Tip 2: Experience and project management go a long way
When you can't do it all, you have to focus on the important stuff – the big picture stuff. To illustrate what I mean, let me play out a familiar scenario: You have everything planned out for an infrastructure job; all the arrangements are made and you're on a tight schedule….then the phone guy doesn't show up. With limited project management, that one little misstep cascades and the entire schedule is off, and every day you're delayed could result in thousands of dollars of lost revenue or potential savings.

This is where good project management really comes in. Ideally, your project managers have a relationship with different parties involved in a project. They know how to make the most of everyone's time. They know how to recover if things don't go as expected. The really good project managers move things along quickly and keep your project on time and under budget.

You can then concentrate on designing and building the best infrastructure to meet your needs.

Tip 3: Think about total cost
When you have a network change, even something as minor as installing a new wireless router or moving an access point can have a big impact. How much does it cost you to send one of your people to a location? Think in terms of time, travel expense, and the opportunity cost of pulling them away from more important projects. When you add it all together, it's pretty overwhelming. Why not consider leveraging a partner who has the right resources across the country that can be dispatched at a moment's notice for these tactical changes/updates? You'll have one maintenance contract that covers the actual work – no travel expenses, no hotel bill and no per diem – and you pay for the provider only when they're actually working for you. Not to mention your highly skilled, internal resources stay focused on the projects that make the biggest impact.

It's best to structure a maintenance contract that covers all of your locations, specifies your corporate standards, and meets the timelines you require. You can then achieve greater efficiencies, keep your overall resource costs down, and maintain the consistency in the work that you need.

Usually, long-term contracts get you better rates, but a lot of IT managers don't want to lock into a long-term contract because there's a risk that they could get a better deal if the market gets more competitive. To mitigate that risk, I always recommend negotiating a contract that gives you a win/win: allowing you to take advantage of long-term pricing and a competitive marketplace. If you meet resistance, you probably have the wrong partner.

Is Datatrend right for you?
It's hard to say until we know a little more about your needs, but a little time is usually all it takes to know if we can help. Plus, look at it this way, you'll know right away if you want to work with us, so click here to contact us today.


Adding Staff on a Budget: Consider Outside Services


Adding Staff on a Budget: Consider Outside Services Optimizing your data center involves aligning your objectives, your needs, your staff, and your infrastructure. In today's economy, one of the more difficult aspects of this equation may be funding sufficient staff for your needs. You want to keep your high-priority projects moving forward but your budget may not allow you to hire the additional resources you need to stay on schedule. Finding skilled IT professionals who can deliver quality skills and management with minimal training can be a challenge.

Many IT organizations have found a successful alternative by augmenting their staff with external IT professionals who work under their direction and guidance on an as-needed basis. This alternative can provide your organization with both the flexibility to obtain resources when needed and the ability to gear up for projects that require specialized application skills that cannot be leveraged internally.

If you face any of these business challenges, staff augmentation may be the answer:

  • Lowering the cost of hard-to-find IT skills without sacrificing work quality
  • Being able to cost effectively adjust IT staffing resources when and where needed on a changing and flexible basis
  • Accessing leading IT skills without an investment in training
  • Ensuring that your IT staff is trained in the latest methodologies that drive quality and speed in data center management
Whether you need short-term consulting, temporary help with a specific skill set or want to add additional staff for a long-term project, Datatrend can help by providing individuals who possess the key skills you need for a given project or initiative. Datatrend IT staff augmentation services can help you manage fluctuating skill needs, skills gaps and changing staffing needs to meet your aggressive project timelines.

Datatrend operates across industries to provide contract, direct (permanent), consulting and project management services to top companies and their IT departments. We provide information technology staffing services and solutions globally to Fortune 1000 and leading mid-market companies.

If you need to quickly staff a project or bring better efficiency and effectiveness in the work process, Datatrend can help you maintain your competitive advantage by cost-effectively delivering highly skilled IT professionals when and how you need them most. Whatever IT challenges you're facing, the process will be less daunting and ultimately more successful with a knowledgeable, seasoned partner at your side. Click here for more information about Datatrend's staff augmentation and consulting services.




Thinking Virtualization? Thin Computing May Be the Answer


Thinking Virtualization? Thin Computing May Be the Answer With companies looking to economize and increase efficiency, it is not surprising that consolidation and virtualization are the major trends in the industry. Using fewer PCs and fewer but more efficient servers is a clear-cut way to reduce operating costs. A centralized system allows you to update every user's software from a single location, secure sensitive information, and reduce cost of ownership.

One strategy to achieve the benefits of consolidation and virtualization is the use of Thin Computing. Thin Computing is a server-centric computing model that replaces the PC with a Thin or Zero Client, moving the application software, data and CPU power to a network server rather than on the PC. Some of the benefits of Thin Computing include:

  • High productivity at a lower cost than traditional methods
  • Improved reliability and security of information
  • Dramatically lower IT costs
  • Reduced energy consumption
  • Better for the environment
Thin Computing is analogous to, but much superior to, mainframe computing using dumb terminals. Thin Computing includes hardware services and software that work with Thin Clients, Zero Clients, and PCs, as well as wireless devices and other systems. Everyone in the organization receives secure access to the information and applications needed, without requiring the desktop systems to store them.

Thin Clients run the operating system software locally and have no hard drives or floppy drives. Thin client computing permits local printing, audio and serial device support, web browsing, and terminal emulation and can combine local processing with network computing. All software applications and data are retrieved from a central server, and all data entered with keystrokes and mouse clicks is saved on the same central server.

Zero Clients move all the software off the desktop to the server. The device has no CPU, no memory, no operating system and no drivers. Using functionality enabled by server virtualization, zero clients deliver a complete Microsoft® Windows® experience, including full USB support, plus a new set of high-value features not available with desktop PC architectures. Zero Clients cost less and do not need to be managed, allowing an organization to reduce desktop computing costs by as much as 40 percent or more.

Datatrend provides thin client and zero client solutions, including the devices themselves as well as the server-side software that manages the devices and the connection between the clients and the servers. Dealing with an experienced consultant such as Datatrend can help you avoid many of the common pitfalls of virtualization, dramatically enhance your productivity, reduce administrative costs and realize a return on your investment more quickly, with minimal impact on your network.

Click here for more information about Datatrend's Thin Computing solutions.


Tech Tip: SCSI Terms & Terminology

STA-Endorsed Terms & Terminology for SCSI Parallel Interface Technology

Max Bus Length, Meters (1)
STA Terms Bus Speed, MBytes/Sec. Max. Bus Width, bits Single- ended LVD HVD Max. Device Support
SCSI-1(2) 5 8 6 (3) 25 8
Fast SCSI(2) 10 8 3 (3) 25 8
Fast Wide SCSI 20 16 3 (3) 25 16
Ultra SCSI(2) 20 8 1.5 (3) 25 8
Ultra SCSI(2) 20 8 3 - - 4
Wide Ultra SCSI 40 16 - (3) 25 16
Wide Ultra SCSI 40 16 1.5 - - 8
Wide Ultra SCSI 40 16 3 - - 4
Ultra2 SCSI(2,4) 40 8 (4) 12 25 8
Wide Ultra2 SCSI(4) 80 16 (4) 12 25 16
Ultra3 SCSI or Ultra160 SCSI(6) 160 16 (4) 12 (5) 16
Ultra320 SCSI(6) 320 16 (4) 12 (5) 16
Ultra640 640 16 (4) (7) (5) 16

Notes:
(1) The listed maximum bus lengths may be exceeded in Point-to-Point and engineered applications.
(2) Use of the word "Narrow", preceding SCSI, Ultra SCSI, or Ultra2 SCSI is optional.
(3) LVD was not defined in the original SCSI standards for this speed. If all devices on the bus support LVD, then 12-meters operation is possible at this speed. However, if any device on the bus is singled-ended only, then the entire bus switches to single-ended mode and the distances in the single-ended column apply.
(4) Single-ended is not defined for speeds beyond Ultra.
(5) HVD (Differential) is not defined for speeds beyond Ultra2.
(6) After Ultra2 all new speeds are wide only.



Contact us | Visit Datatrend website

All trademarks, registered trademarks and service marks are the property of their respective owners.
IBM, the IBM logo and other referenced IBM products and services are trademarks
or registered trademarks of the International Business Machines Corporation in the United States,
other countries, or both. All rights reserved.

Brought to you by Datatrend Technologies Inc.

121 Cheshire Lane, Suite 700 Minnetonka, MN 55305

If you would no longer like to receive our emails please unsubscribe from our list.